Exploring the Dynamics of Korean Markets and Consumer Behavior During Chuseok

Exploring the Dynamics of Korean Markets and Consumer Behavior During Chuseok Chuseok, often referred to as Korean Thanksgiving, is one of the most significant traditional holidays in South Korea. This period, marked by gratitude for the year’s harvest and honoring ancestors, sees families and friends coming together to celebrate with elaborate feasts and ancestral rites. […]